Apple Comes 27th In Annual Reputation Report

In the Harris Interactive Annual Reputation Quotient report, Apple have placed 27th out of 60 top US companies with a quotient of 70.59.

The top 10 companies (in terms of their visibility & reputation quotient) are:

  1. Johnson & Johnson (80.56)
  2. The Coca-Cola Company (79.69)
  3. Google (79.52)
  4. United Parcel Service (79.37)
  5. 3M Company (78.78)
  6. Sony Corporation (78.75)
  7. Microsoft Corporation (78.11)
  8. General Mills (78.03)
  9. FedEx Corporation (77.79)
  10. Intel Corporation (77.27)
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